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Art as a Global Business - Dynamics of the Art Market

Online Course

12 January–22 February 2021

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course 0 img Art as a Global Business: Dynamics of the Art Market reveals the networks, concepts, and specialized terminology of the often-secretive international art market and offers an introduction to the commercial structures through which art flows. Course discussions outline how these commercial structures relate to each other and analyze the people, institutions, and organizations that comprise art business. Lastly, by emphasizing the effects of pricing, value formation, and globalization on the art market, course lectures assist students in understanding and identifying the risks and challenges that contribute to the ever-changing nature of the commercial art world.

Course fees: $1,485.00

Art History - Key Concepts

Online Course

27 January–23 March 2021

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course 0 img Art History Key Concepts examines important ideas in art history and art theory throughout human history, from cave painting through the modern age. Clear and concise weekly themes provide a framework to discuss a range of art objects selected from Europe, Asia and the Americas. The course begins with an exploration of different timelines within art history. Subsequently, each week surveys various forms of representation, analyzing how art has developed from the iconic works of the Old Masters to the innovative practices of contemporary artists today. This structure provides students with the necessary background and tools to confidently address complex subjects in art history, art criticism, curatorial work, and collecting—all indispensable to anyone wishing to expand their knowledge of art or pursue a professional career in the art world.

Course fees: $1,860.00

Art as a Global Business - The Value of Art

Online Course

27 January–09 March 2021

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course 0 img Art as a Global Business: The Value of Art provides essential information about the systems, structures, and dynamics that drive the art market to reveal the key influencers and the legal context within which they operate. Designed to build knowledge of Old Masters and contemporary art alike, each week evaluates how newer artists garner prestige, and how newsworthy sales drive the market internationally. Course materials also analyze the art market from a current viewpoint and trace the market’s historical roots, providing an in-depth picture of how today’s market came into being. Beyond considering the importance of the substantial amounts of money involved in the dealing of art, this course also allows students to carefully consider the challenges, risks, and opportunities inherent in the market.

Course fees: $1,485.00

Writing for the Art World - From Idea to Submission

Online Course

27 January–09 March 2021

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course 0 img Art may go beyond words, but it also demands to be documented, discussed, and better understood through written language. Writing for the Art World: From Idea to Submission explores a range of writing styles and genres, from artists’ statements and proposals to press releases, catalog entries, and short and long-form criticism. Through practice exercises and workshop-style critiques, this course guides students to express ideas about art with clarity and style. Weekly writing assignments with one-to-one feedback allow students to move through the various stages of developing a text from idea to submission. This hands-on approach provides students with the diverse writing techniques necessary for translating visual art into written language, as well as the practical strategies for communicating more effectively with potential audiences. Students also review significant texts on art, ranging from poetic statements to critical analyses. Please note that the course is taught in English, and a good, working knowledge of written and spoken English is required.

Course fees: $1,485.00

Introduction to Contemporary Art

Online Course

27 January–09 March 2021

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course 0 img As contemporary art continues to evolve and challenge, it finds new ways to engage the viewer. Introduction to Contemporary Art provides students with a roadmap for understanding contemporary art by examining critical works by artists including Donald Judd, Barbara Kruger, Tania Bruguera, Kara Walker, Julio Delgado, and Alfredo Jaar, among many others. Through lectures and discussions, this course captures contemporary art’s complex trajectory, exploring the central themes, as well as the ideas behind some of the most important works of the past 60 years. By carefully studying the context of contemporary art, students will gain an appreciation of the impact that momentous social, political, and cultural events have had in inspiring dramatic innovation in the arts. At the end of the course, students will have acquired a comfort level with artworks that might have previously seemed challenging or inaccessible.

Course fees: $1,485.00

Running a Contemporary Gallery

Online Course

27 January–09 March 2021

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course 0 img As the landscape for art expands, the contemporary art market’s unprecedented growth calls for a more in-depth look at the central role of the gallery. This course explores the high-stakes world of art galleries, integrating real-world examples with critical thinking around topics that shape the gallery business, including the increasingly central role of art fairs. Running a Contemporary Gallery equips those considering a career in the field with practical knowledge of the day-to-day functioning and the strategic operations of a gallery, including managing artists and clients, preparing for and participating in art fairs, negotiating relationships with other players in the art market, and marketing through online channels.

Course fees: $1,485.00

Art History

Online Course

17 February–30 March 2021

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course 0 img Art History: Renaissance Art to Present explores the highlights of European and American painting from the early Renaissance to nineteenth-century romanticism and into the modern age. Focusing on the paintings of Western masters including Giotto, Dürer, Michelangelo, Caravaggio, Delacroix, Manet, Gauguin, Picasso, Pollock, Warhol, and others, students will discover the impact of the classical past, the interrelationship between stylistic developments, and the broader cultural, intellectual, and historical context in which art emerged. This course emphasizes the technical progress that defines each historical era, revealing the fascinating aesthetic advancements made possible by the materials and methods available at different times. For those new to art history, this course provides a solid underpinning for analyzing, interpreting, and appreciating paintings.

Course fees: $1,485.00

The Art of Collecting

Online Course

17 February–30 March 2021

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course 0 img The ever-changing global landscape of today’s art market, with its international art fairs and dizzying calendar of live and online auctions, presents more opportunities than ever to buy art. The Art of Collecting introduces valuable collector strategies for focus and discernment and offers professional insights around how to navigate this fast-paced international marketplace as a collector. Discussions include how to determine a collection focus, differentiating price from value, understanding due diligence checklists, issues surrounding authenticity and forgeries, as well as simple tips for inventory management. Using a variety of art-historical resources and price databases, students will embark on a virtual “shopping trip,” applying basic collecting guidelines and comparative strategies to make a hypothetical acquisition for a collection.

Course fees: $1,485.00

Introduction to Curating

Online Course

17 February–30 March 2021

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course 0 img Curating plays an integral role in presenting art in contemporary culture, yet few outside its ranks know exactly what goes into the curation of a top-tier exhibit. Introduction to Curating provides an immersive encounter with curatorial practice in today’s art world, with an emphasis on curating contemporary art. Through thoughtful analysis of what successful curating looks like, students will develop the skills needed to navigate the field, from understanding the role of the curator to planning an exhibition, including acquisitions. Introduction to Curating discusses the history of curating as well as the day-to-day responsibilities of a curator and examines how a curator builds a museum-quality collection. This course also explores the way the field is changing and addresses the increasingly complex nature of exhibiting art.

Course fees: $1,485.00

Determining Value - An Appraiser’s Perspective

Online Course

17 February–30 March 2021

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course 0 img Determining Value: An Appraiser’s Perspective is a course that teaches students to enter the mindset of a professional appraiser and consider the many factors affecting how art is valued in a dynamic global market. An artwork can have many lives, and many more values, depending on how, when, and where it is bought or sold, and this course explores various definitions of value, as well as the factors that can create (or detract from) it. From an appraiser’s perspective, students learn how to properly research an object from “start to finish” to determine market price and understand the impact condition can have on value. Through presentations and interviews with industry experts, course lectures explore the pros and cons of different sale models, including a sale at public auction and the gallery level, and advise on how to keep track of values in the fast-paced global art market. This course also outlines what to look for when evaluating different media, including paintings, drawings, photographs, and prints, to provide students a deeper understanding of how to evaluate an artwork independently.

Course fees: $1,485.00

Art Business Foundations

Online Course

17 February–30 March 2021

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course 0 img From record-setting evening auctions to the widespread presence of galleries and art fairs in major cities, the art world is more expansive than ever. Art Business Foundations defines the different institutions in both the commercial and non-profit sectors of the global art infrastructure and offers a deeper understanding of the methods and motivations that drive the business and viewership of art. This introductory course puts participants on the right track to operate with increased expertise in the international art market. The course includes an interactive live session exploring the current challenges and opportunities that the art industry is facing. Ideal for those new to the business of art, or looking to make a career change, this 6-week course acts as a foundational art business course, and we recommend starting here before moving on to our more specialized courses.

Course fees: $1,485.00

Art History: 1860 to Today

Online Course

10 March–04 May 2021

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course 0 img How does a work of art become an integral part of art history? Art History 1860 to Today offers an introduction to the histories of Western modern and contemporary art and provides a foundation in the knowledge and skills of art history. Focusing on critical figures including Manet, Cassat, Picasso, Duchamp, and Koons, as well as essential styles and movements such as Cubism, Surrealism, Pop Art, and Minimalism, this course moves from charting the rise of Impressionism in nineteenth-century Paris to examining the impact of globalization on art practice in the twenty-first century. Each week’s online discussions and activities lead students through the relevant themes of a particular period, so students can develop their visual analysis skillset and practice writing and discussing art with specific and essential terminology.

Course fees: $1,685.00

Writing for the Art World - Style and Substance

Online Course

10 March–20 April 2021

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course 0 img Writing about art is based on a sustained practice of rigorous analysis when first encountering an art object and the subsequent composition of prose that articulates that specific artwork’s aesthetic, social, and historical value. In Writing for the Art World: Style and Substance, students engage in close study of art objects and exhibitions. By reading exemplary texts, students will master the fundamental requirements for writing about art. The course explores writing structure, tone, and point-of-view, as well as the professional vocabulary used to intelligently describe and analyze contemporary art exhibitions. Students will work under the guidance of the instructor as well as in an exchange with fellow students via a mid-course peer workshop. This course also allows students to practice art writing by generating and revising weekly writing material such as exhibition reviews, museum wall text, artist biographies, and catalog entries. Students’ work in the course will culminate in the composition of a 1000-word essay that describes, analyzes, and critiques an exhibition which presents a strong or unique position within the context of art history or contemporary culture.

Course fees: $1,335.00

Art as a Global Business - The Value of Art

Online Course

10 March–20 April 2021

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course 0 img Art as a Global Business: The Value of Art provides essential information about the systems, structures, and dynamics that drive the art market to reveal the key influencers and the legal context within which they operate. Designed to build knowledge of Old Masters and contemporary art alike, each week evaluates how newer artists garner prestige, and how newsworthy sales drive the market internationally. Course materials also analyze the art market from a current viewpoint and trace the market’s historical roots, providing an in-depth picture of how today’s market came into being. Beyond considering the importance of the substantial amounts of money involved in the dealing of art, this course also allows students to carefully consider the challenges, risks, and opportunities inherent in the market.

Course fees: $1,335.00

Art as a Global Business - Dynamics of the Art Market

Online Course

10 March–20 April 2021

Close »
course 0 img Art as a Global Business: Dynamics of the Art Market reveals the networks, concepts, and specialized terminology of the often-secretive international art market and offers an introduction to the commercial structures through which art flows. Course discussions outline how these commercial structures relate to each other and analyze the people, institutions, and organizations that comprise art business. Lastly, by emphasizing the effects of pricing, value formation, and globalization on the art market, course lectures assist students in understanding and identifying the risks and challenges that contribute to the ever-changing nature of the commercial art world.

Course fees: $1,335.00

Art History

Online Course

07 April–18 May 2021

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course 0 img Art history is more than names, dates, and movements—it is about the unexpected connections that create its complex narrative. From Egypt’s mythic symbolism to Warhol’s pop sensibility, this course invites students to study significant artists and examine key art objects that illustrate and explain the unfolding of Western art history. As there is never a single way to interpret an art object, course lectures provide diverse contexts and ways of looking, guiding students toward developing an independent and confident approach to looking at—and finding meaning in—works of art. For those passionate about art, Art History: Egyptian Art to Pop, The Key Movements offers a solid education on how to analyze, interpret, and appreciate art.

Course fees: $1,335.00

Determining Value - An Appraiser’s Perspective

Online Course

07 April–18 May 2021

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course 0 img Determining Value: An Appraiser’s Perspective is a course that teaches students to enter the mindset of a professional appraiser and consider the many factors affecting how art is valued in a dynamic global market. An artwork can have many lives, and many more values, depending on how, when, and where it is bought or sold, and this course explores various definitions of value, as well as the factors that can create (or detract from) it. From an appraiser’s perspective, students learn how to properly research an object from “start to finish” to determine market price and understand the impact condition can have on value. Through presentations and interviews with industry experts, course lectures explore the pros and cons of different sale models, including a sale at public auction and the gallery level, and advise on how to keep track of values in the fast-paced global art market. This course also outlines what to look for when evaluating different media, including paintings, drawings, photographs, and prints, to provide students a deeper understanding of how to evaluate an artwork independently.

Course fees: $1,335.00

Introduction to Art & Finance

Online Course

07 April–18 May 2021

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course 0 img Fine art has been increasingly marketed, collected, and valued as a financial asset. This introductory course will explore the various financial positions possible in today’s international art market, including direct purchases, art funds and art exchanges, as well as art lending and the creation of private foundations. Participants will be asked to consider ethical implications deriving from the “financialization” of art and to develop their own perspectives on the relationship between art and commerce. These considerations will inform discussions about art investment -especially speculative-, as well as current and future regulation of the largest global art markets. This course will include case studies that address art market trends, including the advent of new digital platforms, and will introduce basic art and financial market tools and vocabulary to assist participants in comparing differing expert positions and reviewing market data. Each course module is taught by an industry expert and all together students will be exposed to a variety of voices from exceptional professionals in the field.

Course fees: $1,335.00

Buying and Selling Art at Auction

Online Course

07 April–04 May 2021

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course 0 img What does it take to buy and sell a work of art successfully at auction? The Art of Buying and Selling at Auction offers an insider’s perspective on the thrilling, fast-paced world of art auctions, taking you behind the scenes to learn from top professionals at one of the world’s premier auction houses. The course will examine questions such as: Who are the key players in an auction house, and what do they do? What are the different factors that determine the price of art, and how are values assigned? How has the internet changed the role of auctions in today’s art market? By the end of the course, students will master concepts such as commissions, reserves, guarantees, and irrevocable bids. Perfect for aspiring collectors, dealers, or the curious, this course will enable participants to approach art auctions with the knowledge and confidence necessary to succeed.

Course fees: $1,000.00

Careers in the Art World - A Practical Guide

Online Course

07 April–04 May 2021

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course 0 img Today’s international art world offers a wide range of career choices that are continually evolving. Careers in the Art World: A Practical Guide provides a hands-on, practical guide to navigating a variety of art world opportunities, including fresh perspectives on how to achieve success. It maps “who does what” to shape the industry, looking at both traditional careers like curating and the new and innovative professions forming within social media and digital platforms. In addition to lectures, targeted readings, and group discussions, this course includes interviews with a broad range of leading art professionals who share insights on their own career trajectories and suggestions for students. Additionally, the course includes a “career path workshop” in which students will have the chance to receive individualized feedback on personal career goals as well as targeted strategies for how to reach them in the fast-paced, flourishing environment of today’s art world.

Course fees: $1,000.00

Art Now - Contemporary Art since 1990

Online Course

07 April–04 May 2021

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course 0 img Welcome to today’s art world. Record-breaking sales of contemporary art are matched by the high status of global art world events, displayed through the spectacle of celebrities arriving at Art Basel-Miami Beach, the publicity surrounding the opening of the Louvre Abu Dhabi, or the dramatic self-destruction of Banksy’s Girl with a Balloon just as the final hammer came down at Sotheby’s auction house in London in 2018. How to make sense of it all? Like Banksy’s work, the art of today can be both playful and challenging, infuriating and trite. Today’s art is endlessly reflective and referential, mirroring the role of the individual in society. In this course, students will learn to identify the key artists, as well as the central themes – from technology to globalism – addressed in contemporary art. Students will learn to evaluate how market forces such as galleries, art fairs, auction houses, and museums determine which artists are considered important, as well as how this dynamic is being altered by the rise of online art markets. Students will come away from this course feeling confident in their knowledge of art world trends and having boosted skills of visual literacy and understanding.

Course fees: $1,000.00